Presentation is what it is

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My last ever session for this amazing class that blog about involved my team and I giving a final presentation to a dragons den style assessment, to tell you the truth presenting has never really been something that I’ve loved to do. I really hate the feeling of being judged, knowing that at any moment I could mess up. To help me and my team prepare for this presentation I put together some tips that would help give us a bit more confidence, so I thought I would share them with the world to help any one that needs a little push. Presentations are a great way for people to meet and get to know your company and brand it’s also a great way to gain support and very important connections.

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Pictures – If slides are used, don’t over complicate them with loads of words. You want to hold attention and if there are loads of words you can’t do that.

Eye Contact – Always give the audience eye contact it helps them feel connected to you and what you are saying.

Personality – Show your personality, your character helps the people your presenting to know you better. It will help lighten the mood of the presentation, and hopefully make them laugh too.

Practice makes perfect – Practice is the best way to make sure your confident in everything that will happen. However don’t practice to much, it will make you stiff and nervous.

Stand/ walk– Stand and walk with confidence, believe in yourself and you will be ok.

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How the Memoby Box was created (Part 3)

This is the last section in a 3-part blog that looks at the product, design thinking and how we created the product. I will explain in detail how the memoby box came to life and the different skills we used to create a brand.

 Get the box

When my team and I started working on designing our product we seemed to complicate things a lot by finding the hardest and longest way to produce results. We started looking for different manufactures that would build the box we had designed, the aim was to use word and plastic but as time went on we found it would be very expensive because not only would you have to pay for the creation of the box you would also have to think about the raw materials. We would not make a profit because the coz for of product for each unit would be high. This is also where we used design thinking, instead of building a box we decided to by an already built plain box , which would save time and a lot of money. In total my team and I spent a third on buying a the boxes pre made, than if we would of made them ourselves. This means we can allocate the rest of the funds to designing the product.

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Change the box

To save money as we went to a bulk buying art Supply Company and brought all our material like paint, gloss and other things. We then transformed the boxes by sanding, painting an glossing. After doing a lot of research we decided that we wanted our products to have a homemade feel, that was a big part of our other all brand. Using the sixth rule from Eight Rules for Creating Great White Papers we found that “Graphics and the look are content too.” Sometimes the way the product looks it more important than what it does because the look is the first thing that is noticed so it can tell an interesting story.

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Customizes the box

Our university has a great arts and craft department that we felt we could use from the beginning. Early on we set up meeting and began to build connections with the staff in that department. In return they not only gave us unlimited access to the machines that 3D printer an scanner but they also help us regularly when we used the machines. Our main focus was to use the machine to scan the memoby logo but also scan customized writing and images for each customer, which in the end cost us nothing because of our connection.

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Throughout my classes the main theme that my teacher spoke about was based around being different. There are many different ways to do things but it’s about taking the skills you already have and using them in an unconventional manor. One skill can have a thousand uses but if you don’t try then you’ll never know. When creating your masterpiece use all resources and connections available, anything that is free or discounted can help.

 

 

ID Employee (2005) Eight Rules for Creating Great White Papers, Available at:http://www.idemployee.id.tue.nl/g.w.m.rauterberg/lecturenotes/Eight-Rules-for-Writing-Great-White-Papers.pdf (Accessed: 19th of April 2014).

 

How do we design it? (part 2)

The process of designing the Memoby Box

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The image below shows the first design of the original Memoby box. As you can see there are many different features and also bits of technology that we decided did not fit the Memoby ethos. This was at the point where we not only focused on design thinking, criteria to create the box and also the type of message Memoby wanted to deliver.

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Design thinking and how I’ve used it.

I define design thinking as a process where critical and creative thinking are combined to create a new thought pattern. It’s a process that allows the users to organize information gathered and use that information in unique ways. This was the main process my team and me used when we started thinking about what we wanted for our product. We tried to fit square into circle by looking at the square in different ways.

My design process for the Memoby box

When designing the Memoby box my team and I focused on three main areas that allowed us to create a good product. The list below shows the areas of interest and the questions we asked our self’s, because we felt that if we could answer each question we could not only see the positive results but also see what we need to work on.

  • Context

What is the main issue we are tying to fix and how does aspects of culture; area, age and social class affect what the product will be.

  • Impact

How can we adapt not only the product but also how we present it to the different areas stated in the context section? How do we maximize the impact of how people view the brand?

  • Craft

How is the product improved after research to meet the needs of what the consumers? What is the process we take to make these improvements?

 

How would you create a great product? I believe that design thinking is a process that should be implemented into everyday life, it would allow people to become more create and approach life in a different way.

Blog Fest, Uni life and so much more

 

Hi guys, would you believe that this is my first post of 2014, time literally ran away from me and I’ve been chasing it since December 2013. This years has already been so busy that it’s left me in a continuous state of ‘work mode’ but never the less my excitement for not only finishing but also seeing the combination of all my hard work is pushing me to continue through this final step. It is now April and all my taught classes have ended then in September I hand in my last ever piece of work, it’s hard to believe that I’ve been doing this for a whole year.

I’m so ready to move on to the next part of my life and see new experiences come by. Also in the words of my famous strategy teacher “once you have a masters, you’re pretty much a master of the universe” I completely believe that 100%

My first week back in to the Mace Design a Business class was so interesting and intriguing because it offered insight into how other people saw me as a blogger and a serious writer. I was entered into a competition called Blog Fest 2014, where a group of other bloggers read each other’s posts and voted for the best Blogger and best blog post. Would you believe that I came fourth out of 35 for best blogger and had one post that was a top favourite? This one session really showed me how to continuously grow and be better than what I previously was. From the comments of the other bloggers I learnt that I am unique, as a writer I have a voice that is very different which helps me stand out. This is an important skill to have when starting a business because when it comes to marketing, having a unique way to present the service or product can truly elevate who and how people approach the business.

This Is very true for the Memoby product, we deliberately wrote in a style that is both light hearted and fun but also very thought provoking. We focused on using two different styles of writing, expository writing and descriptive writing.

Expository writing is used to help effectively explain what the Memoby product is quickly and accurately. It wasn’t a place for us to give our personal opinion on the product, but rather give facts and statistics about not just the product but also the research we did to produce the product.

Descriptive writing is used as a form to be more creative and opinionated within the Memoby brand. This was by far the best way for us to truly allow consumers to understand what our product is about. We created stories and used words that allowed the imagination to become very creative.

 Hub Pages (2014) Four Different Types of Writing Styles: Expository, Descriptive, Persuasive and Narrative, Available at: http://hunbbel-meer.hubpages.com/hub/Four-Types-of-Writing (Accessed: 11th April 2014).

 

Remember when writing you always want to leave a great or lets just say important impression. The product might be amazing but if you can’t make people love the products based on how you present it in terms of your writing skills then they wont fair well in the long run.

 

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