So in the last few months my team and I have been given the opportunity to sell at a couple of trade fairs. To be honest I found both occasions to be quite hard to perform within, and I’m not sure I like the process of trade fairs. I’m someone that prides myself on having a lot of confidence when it comes to talking to people and making new friends but this wasn’t the case when it came to the trade fairs. I found it very hard to try to sell the product to the public because you could see their reaction before I had even finished talking. I was lucky if I could even get someone to stop and hear me out, everyone seemed extremely busy and rude at time. It wasn’t always about selling a product to us, more so about taking time to spread the word about what we do and how we do it. It was our aim to build a strong network of connections and use them to help us grow. Don’t get me wrong I’m not stating that trade fairs always don’t work they have the potential to deliver great results and reach a wider audience. I believe in everything you just have to make sure you pick the right type of people to do the right job.
The other members within my groups found it a lot easier to talk to people about the products they seemed not to notice when someone wasn’t interested and was able to talk through the whole product without missing a beat. I prefer the classic ways of selling, in store and online. Personally I would focus on selling on sites like Etsy.com where its hand crafted customized goods from independent companies. That’s definitely where I’ll be focusing my attention on in the future because I know I can shine in that area and sell a lot of products.